The ABI/INFORM (ProQuest) has been enhanced recently with several hundred new international and domestic (U.S.) industry and market reports from Business Monitor International and First Research.

Business Monitor International reports cover more than 30 industries, with separate reports for dozens of countries, such as 104 page document called, "China Pharmaceuticals & Healthcare Report - Q3 2009." First Research reports cover about 140 domestic industries such as bars, theatres & cinemas, and pharmaceuticals.

These Industry and Market Research Reports can be viewed by clicking the Browse tab after logging on to ABI/INFORM Complete. They also can be accessed by doing a Basic or Advanced search for an industry such as movie theaters, and then clicking the Reference/Report tab on the results screen.

ABI/INFORM Complete can be accessed from the Rod Library Business Portal and the Rod Library home page under Databases A-Z.

Posted by Stanley Lyle at 2:58 PM | Permalink | Comments (0) | TrackBacks (0)

Industry Snapshots contain 2007 Economic Census data for numerous industries as released by the Census Bureau during 2009. Also includes 2002 Economic Census data for comparison. Includes data such as dollar value of shipments and payroll.

Posted by Stanley Lyle at 1:40 PM | Permalink | Comments (0) | TrackBacks (0)

The Duke University Libraries have created several Digital Collections of interest those studying advertising and many other subjects.

One of the links on this page is for Advertising and Consumer Culture. It contains several collections of advertisements in various formats, some dating back to the 19th century. Two examples:

Ad*Access - "presents images and database information for over 7,000 advertisements printed in U.S. and Canadian newspapers and magazines between 1911 and 1955"

adViews - "a digital archive of thousands of vintage television commercials dating from the 1950s to the 1980s"

Posted by Stanley Lyle at 3:36 PM | Permalink | Comments (0) | TrackBacks (0)